COVE & KEY Real Estate Partners with Side, Pushing its Above-and-Beyond Service to Even Greater Heights in the South Bay of Los Angeles

Matt Cox, Founder of COVE & KEY Real Estate

My passion has always been to serve people, to give them the time and attention they deserve for their individual needs and goals

COVE & KEY Real Estate today announced its partnership with Side, the only real estate technology company that exclusively partners with high-performing agents, teams, and independent brokerages to transform them into market-leading boutique brands and businesses. The alliance will ensure that COVE & KEY Real Estate, a company that delivers service with integrity, is powered by the industry’s most advanced platform.

COVE & KEY Real Estate was founded by Matt Cox, a Texas native who made California his home in 2012. With a background in the healthcare industry as a Pharmacist, Cox’s approach is rooted in empathy and the drive to serve with integrity and add value to every transaction and relationship. COVE & KEY Real Estate represents buyers and sellers — from first-timers to luxury property seekers — throughout the South Bay.

“My passion has always been to serve people, to give them the time and attention they deserve for their individual needs and goals,” Cox said. “I designed COVE & KEY Real Estate to deliver value to each client while remaining true to our word.”

Partnering with Side will ensure COVE & KEY Real Estate remains on the cutting edge of the evolving real estate market while continuing to deliver premium services to its clients. Side works behind the scenes, supporting COVE & KEY Real Estate with a one-of-a-kind brokerage platform that includes proprietary technology, transaction management, branding and marketing services, public relations, legal support, lead generation, vendor management, infrastructure solutions, and more. Additionally, COVE & KEY Real Estate will join an exclusive group of Side partners, tapping into an expansive network from coast to coast.

“My partnership with Side means providing my clients with the local expertise and market insight needed to succeed and the state-of-the-art marketing, technology, administrative, and legal services required in today’s industry,” Cox said.

About COVE & KEY Real Estate

COVE & KEY Real Estate represents the best of the South Bay to the people proud to call it home — or hope to. From first-time buyers to luxury property seekers, clients experience timeless service underscored by integrity and a tech-edge approach. COVE & KEY Real Estate does more than help clients buy or sell homes; it enriches every transaction and relationship through value. For more information, visit

About Side

Side is a behind-the-scenes brokerage platform that exclusively partners with top-performing agents, teams, and independent brokerages to create and grow their own boutique brands without the cost, time, or risk of operating a brokerage. Side’s proprietary technology platform and premier support solutions empower its agent partners to be more productive, grow their business, and focus on serving their clients. Side is headquartered in San Francisco. For more information, visit

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